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Many brands aim further than offering clean and green products. They are now looking for solutions to save water.

We’re constantly looking for beauty ideas that can make the entire process of looking more presentable easier. Whether its about convenience, portability, ease of use, we’re all looking for products that save us some time and trouble.

The pandemic has accelerated the shift towards a more digital world, especially with the increase of new or infrequent user’s adoption.

The laundry industry is taking a turn. After a lack of transparency from notorious cleaning brands and an increasing distrust from consumers, people are more often searching for a new laundry brand.

This last months have been quite different for everybody’s routine.

How the beauty codes are used in the home care territory ?

From your it-bag to your gym bag

From face to feet: there’s a mask for every part of the body!

Advent Calendar to shop before stocks run out ...

A new generation of care products for longer lasting inner beauty!

How is this strong social trend making brands rethink their positioning and communication?

How to find the right balance between taste, good and beauty?

How should gastronomy meet consumer trends towards "locavorism"?

Using food trends to market beauty

A new way to communicate & raise consumer trust

Transforming Shopping into exciting moments