Our newsfeed
Check out current worldwide trends
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Wash & Clean
The laundry industry is taking a turn. After a lack of transparency from notorious cleaning brands and an increasing distrust from consumers, people are more often searching for a new laundry brand.
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It’s Clean!
This last months have been quite different for everybody’s routine.
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When home care and beauty care merge into one
How the beauty codes are used in the home care territory ?
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Athleisure trend: From fashion to beauty
From your it-bag to your gym bag
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The milkman makes a come back
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Act for a beautiful planet
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Male grooming in the groove!
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Mask Attack !
From face to feet: there’s a mask for every part of the body!
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A trend to watch: made-to-measure looks good on you!
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Merry Xmas !
Advent Calendar to shop before stocks run out ...
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Like a perfume in the air…
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Nutri-Cosmetics
A new generation of care products for longer lasting inner beauty!
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Bopo is changing the way brands think
How is this strong social trend making brands rethink their positioning and communication?
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When food brands become beauty brands
How to find the right balance between taste, good and beauty?
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Refined taste & local produce
How should gastronomy meet consumer trends towards "locavorism"?
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Superfoods are hitting the cosmetics shelves.
Using food trends to market beauty
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The digital influencers : unavoidable beauty muses
A new way to communicate & raise consumer trust
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New ways to shop
Transforming Shopping into exciting moments