Crépuscule
Dim

DIM Baby : Baby life
is an adventure !

After accompanying women and men in needs of comfortable and elegant underwears for over 60 years, Dim finally supports babies during their first daily adventures !

Crépuscule designed a graphic identity dedicated to baby underwears range : A black childish font linked to Dim logotype and the zipper, key element of the stylism, are building the label structure. Different pastel tones and a sketched cute environment around each toddler model tell a real story per range. Go ahead, baby!

#GRAPHIC DESIGN#PACKAGING
#PHOTOSHOOT#CUTE

Dim
Dim
Reach us

marie.grollemund@crepuscule.fr

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Paris : 30 rue Mozart 92110 Clichy, France — T: +33 (0)1 41 49 14 60
Singapore : 4A Duxton Hill, Singapore 089590 — P: +65 62 22 40 02

www.crepuscule.fr