|
|
|
|
|
|
|
ELIE SAAB ELIXIR : the closest to a love potion a woman can get!
|
|
|
|
|
|
As a brand partner with ELIE SAAB since 2021, Médiane by Crépuscule was asked to conceive, design and manage production of several supports for the worldwide launch on February 2023 of the new Elixir Fragrance during the 2023 Paris Fashion Week. |
|
|
|
|
|
Real ode to feminity, this precious bottle, as a love potion, targets women, all of them charming, confident and sensual, spreading love and well-being to the world. To bring sobriety, glamour and elegance to this iconic fragrance, we worked with the brand on their travel retail outpost, hotspot for the TAX FREE WORLD ASSOCIATION, as well as store window displays and their brand activation campaign, which allowed us to develop an authentic « Temple of Seduction ». You can already gaze at it in Abudhabi, Beyrouth, Milano, Paris and New York Flagships’ windows. |
|
|
|
|
|
|
|
|
|
|
#BRANDING | #PACKAGING | #TRAVELRETAIL | #ACTIVATION | #GUIDELINES | #FRAGRANCES | #COLLABORATION | #GLAMOROUS | #FEMINITY |
|
|
|
|
|
|
|
|
|
|
|||||||
|
|
|||||||
|
emma.namuroy@crepuscule.fr |
|||||||
|
|
|||||||
|
|||||||
|
|
|||||||
|
Paris : 30 rue Mozart 92110 Clichy, France — T: +33 (0)1 41 49 14 60 |
|||||||
|
|
|||||||
|
|
